The Annual Fund

What is the UW Annual Fund?

Wisconsin Athletics is responsible for both funding in-state and out of state scholarships. Since Wisconsin Athletics is a self-sustaining entity, all athletic scholarships are funded through generous gifts from passionate and loyal alumni and friends.

Benefit Allocation Process and Donor Rank

For 2023, Donor Rank for all benefits except Badger Select are based on the following:

1st — Annual Giving Level

Donor rank is first determined by annual giving level. Below is the table of 2023 annual giving levels and includes the number of donors at each annual giving level as of December 31, 2022.

2nd — Priority Point Ranking Within Each Annual Giving Level

Donor Rank priority points are based on the factors listed in the table below. These priority points are used for ranking within each Annual Giving Level. Donor Rank priority points are only applied for active donors.

2023 Annual
Giving Levels
(as of 12/31/2022)
Ambassador's Circle ($50,000) 171
Hall of Fame Club ($25,000) 164
MVP Club ($15,000) 189
Champion's Club ($10,000) 228
All–American Club ($5,000) 489
Director's Club ($2,500) 748
Coach's Club ($1,000) 2,365
Captain's Club ($500) 2,808
Red & White Club ($250) 2,156
Walk-On Club ($50) 3,323
Donor Rank Priority Point Factors Points
Current year giving to athletics 10/$100
Consecutive years of active giving to athletics
(since 2001)
Prior years giving to athletics
(since 1982)
Consecutive years of active season ticket purchase 10/Year
UW-Madison Letterwinner
(one-time credit)
UW-Madison Graduate
(one-time credit)

Badger Select Information

Wisconsin Athletics is pleased to offer Badger Select, the user–friendly online seat selection process providing priority access for Wisconsin Football, Men’s Hockey and Men’s Basketball season ticket holders, as well as season parking opportunities for Football and Men’s Basketball.

Qualifying patrons will be assigned a personalized selection date and time based on Badger Select rank: 2023 Annual Giving Level and priority points as of December 31, 2017 plus 2018 – 2023 priority points accrued from non–deductible donations, and years of purchase for non–donor season ticket holders. Non–deductible donations include those associated with Priority Seating and Badger Select Seating Contributions. Priority Points will NOT be allocated for 100% deductible donations made in 2018 – 2023 for Badger Select Rank. These include gifts made to sport specific funds, endowed scholarships, or capital projects. Badger Select rank is different than Donor Rank.

For more information on Badger Select, please visit

Important Deadlines

Annual giving levels and priority points are calculated after each of the following deadlines to determine priority for the following benefits.

Contribution deadline for all NEW and existing Football season ticket, home and away single-game ticket priority and season parking qualification
UW Madison Badgers Motion W
Wisconsin Athletics contribution deadline for all donor benefits
Hockey Puck
Men’s Hockey NEW and existing season tickets and parking contribution*
Volleyball NEW and existing season tickets and parking contribution*
Men’s Basketball NEW and existing season tickets and parking contribution*
Football Big Ten Championship and Bowl Game contribution
NCAA Volleyball Tournament ticket contribution
Hockey Puck
Men’s Hockey Big Ten and Post–season tournament ticket contribution
Men’s Basketball Big Ten and Post–season tournament ticket contribution

*In order to maximize all donor benefits, it is suggested to make all applicable season ticket donation by March 15, as benefits such as Football Badger Select and Legends of Wisconsin Golf Classis are based on total donations by this deadline.

Donor Benefits

Donor Benefits

Sport Specific Giving

Your contribution to Wisconsin Athletics can be allocated to the sport of your choice. Support any of the 23 Badger sports programs.